Have you noticed very few people use the Yellow Pages to find businesses, products or information anymore? It’s more convenient to hop online, do a Google search and “whaa-laa” the results you were searching for, with a click of a button.
Because of technology, the world we conduct business in has changed dramatically. The marketplace has changed and our marketing must also change or we risk being left behind.
Having a presence on the internet in today’s marketplace is no longer a luxury, it is a necessity! Your customers are online and you and your business must also be to remain competitive.
Before jumping in with both feet, below is a list of the Top 5 Most Common Mistakes made by new online marketers. Be aware of these mistakes and avoid making them yourself.
#1 – NO CLEAR ONLINE STRATEGY PLAN
“If you don’t know where you’re going, you may end up somewhere else”. Like any other aspect of our business, you’ll need a strategic plan to guide you through to your desired results. There are so many marketing options available online today, invest some time researching to determine a clear plan that works with your budget and goals.
#2 – UNCLEAR TARGET MARKET
If you are not targeting the ‘right’ people for your niche, you’re wasting valuable time and money. The more specific you’re marketing, the better conversion rates you will have and the more income you will create.
#3 – DOING IT ALL ALONE
Don’t do it alone! Find yourself a mentor, coach, online community or group to learn from. Connect with a consultant to guide you through the process. This will save you an immense amount of time and frustration from having to figure everything out on your own.
#4 – SPAMMING THE SOCIAL NETWORKS
“Sharing” your business opportunity, websites, links, product or service all over your social networks is considered SPAM. Spamming is the best way to kill any potential business or relationships you could have created. Instead, use your social networks as they are intended…to socialize and share great information.
#5 – NOT PROVIDING VALUE
What is VALUE? Value means sharing great content, providing a solution, a training, tip or information that your followers would find inspirational, entertaining and beneficial to their business or life. What value can you provide to your followers online today?
Share these great tips with your social network or leave me a comment. http://www.bevlocsin.biz
An easy way to understand what online marketing is and it’s many components, is to compare it to a big jigsaw puzzle. The many components are like puzzle pieces. They come in different shapes, sizes and have different functions. Some puzzle pieces are static, some are moving and interactive. Some pieces are set up once to run on auto-pilot while others require your personal “elbow grease” on the daily basis. None the less, every piece of this puzzle is important to complete the big picture, also known as your online marketing strategy.
For most entrepreneurs, the idea of investing time and energy into learning a new marketing strategy seems overwhelming…and it can be! Creating an online marketing strategy or having one created for you is truly the smartest and most efficient starting point. It is your road map, outlining the possible components or puzzle pieces, their functions and action steps to help you reach your objectives without wasting precious time and energy.
Whether you’ve just decided to look into online marketing or you’re already dabbling, let’s take one step back to take two steps forward. The below questions will help you to get honest and focused about the organic direction of your online marketing.
Creating a customized online marketing strategy for your business is broken down in several easy-to-chew phases. Each phase is a building block for the next. As we progress through each phase, your strategy will become “clear as day”. Take a few moments out of your busy schedule now, I promise this activity will save you from wasting your valuable time, money and effort down the road.
Phase #1
1) What is your online marketing objective? (branding, presence, generate leads)
2) Who is my targeted market? What is my niche?
3) Where is my targeted market spending time on the internet? (researching, socializing, shopping)
4) Where is my targeted market spending their money on the internet?
5) Where is my targeted market searching for their information?
6) How can I position my business/product/service in front of them?
7) What value can I provide to my targeted market that they would find informative and useful?
8)How much am I willing to invest into my internet marketing budget?
9) How involved do I want/need to be?
Action Item: If you do not have a clear answer for the above questions, do some research on your targeted market. Your answers are the foundation to creating a successful strategy.
Stay tuned for Phase #2 or receive the full video series for free by registering at http//bevlocsin.biz/?p=306
Oct 10
1
How Precious Is This Little Guy?
To add one to your blog sidebar take these following steps.
1. Right click on him and save as Picture
2. Go to your WP Dashboard and open a New Post
3. Click on Upload/Insert image
4. Save in your media files
5. (In the media file) Change the URL link to your Twitter profile and click upload
6. Go back to your New Post, Click on Upload Image, find Twitter bird from your media file and insert!
7. Change Post from Visual to HTML
8. Copy contents from the HTML Post (right click)
9. Go to Widgets (under Appearance), grab a text box and place it where you want your Twitter bird to go.
10. Paste in Text box on Sidebar and waaa-laaa! Update/Publish. You did it!
11. Make sure your link works!
So pleased I could help make your day! Enjoy and please share with your friends www.bevlocsin.biz
Sep 10
27
Are You E-Volving?
The stirring in my gut usually tells me when I’m NOT walking in my purpose. When I’m trying to relax or sleep but can’t because I feel internal stress or uneasyness, it’s my intuition screaming at me, telling me I’m off path. Hopefully by now, you know yourself well enough to recognize your 6th sense, known as your intuition to tell you you’re way off balance.
After 5 1/2 years in my network marketing company, working my ass off and showing up for every meeting, training, presentation and leading a team…my 6th sense told me over and over again that there’s got to be an easier way. It took me a while to realize that my family was suffering as a result of me being so committed to “the system”. And still a voice in my head, obvious unhappiness and a stirring in my gut persistently reminding me I HAD TO MAKE A CHANGE!
I decide to take my off-line, traditional network marketing business on-line. Sounds simple, but I wanted to do it right, professionally, in compliance, legally, the whole 9 yards. In the process, I learned how to become an on-line leader figure and that Self-Branding was imperative.
Whoa, this is a way more then what I bargained for! Not only was going on-line new and exciting, but it was also very cumbersome and time consuming. The stirring in my gut was still present and become very loud one day about 7 months ago on my way to a monthly Small Business networking event.
The challenge was…”WHO AM I”? I have represented myself as my network marketing company for the past 5 1/2 years and did NOT KNOW WHO THE HECK I WAS. This is a very common mistake among network marketers, mostly because we don’t know any better. I knew I could no longer represent myself as my network marketing company because it’s a service that I represent, NOT WHO I AM!
I also could not represent myself as an on-line, Internet marketing guru quite yet. So, is it ok to just simply say “I am E-Volving”? Once I physically said it out loud, my voice changed, my demeanor changed, my shoulders relaxed and my gut told me it was exactly what I needed to say. “I am E-VOLVING”.
On the same note, admitting it out loud to my peers made me feel vulnerable and unsure of how I would be perceived. Much to my surprise, I was not the only one E-Volving. Afterward, I was thanked for being authentic and bold. Isn’t that interesting…
Being in a transitional state in our life or career is temporary, like the seasons and not anything to be ashamed of. The reality is, that we as human beings, are always evolving in thought, beliefs, feelings, weight 
and it’s perfectly natural. So, if you are transitioning, just know you not alone, it is a season in your life or career and embrace it. You’ll be so glad you did.
Are you E-Volving? If so, I’d like to hear from you and learn about your journey to anew.
To Your Success,
As a small business owner myself, I am always so busy doing, doing, doing for MY business. It’s easy to complain that the government isn’t doing enough for us, but after watching this short clip, I have a whole different perspective. Tom Donahue, President of the U.S. Chamber of Commerce talks specifically how Small Businesses are the life blood of our economy and what they are doing to support us.
http://www.pplonlinetools.com/video.php?uid=gi48ougiqu6q28e6
For more inforamtion: www.OnTheForefront.biz
Sep 10
17
Who is Forefront Marketing
Forefront Marketing is a marketing firm specializing in helping network-marketers evolve into internet-marketers. We live in a new era of technology and information. Almost everyone is on the internet, so why aren’t you? Sales and Marketing professionals who are on the forefront of their business absolutely have to have a presence and make an impact on the internet. This is where Forefront Marketing comes in.
Through a variety of internet marketing strategies, together we determine the best support system for your business and desired goals. Our objective is to help move your marketing efforts into the 21 century, generate more traffic automatically resulting in more sales for your business.
If you’re wondering if the internet is a good fit or direction for your business, click on the below link for a quick video overview http://www.OnTheForefront.biz and feel free to receive a FREE copy of the Internet Marketing Blueprint.
Unlocking the mystery to internet marketing.
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